Evaluation

The intial represetaiton of our main protaganists offers an exaggeration  of their sterotype such as Darryl playing one of the  main protagists Dave. he  is showing this when he is thowing cornflakes over his face or when our  main protaganist Tarquin is getting ready winking at himself in the mirror. we have taken these sterotypes but taken them to the extreems  this sticks to the conventions of our genre exaggeration of actions. 

 

Our media product does not challenge all of the  forms of the  comerdy genre beacuse in some acspects it is very similar looking like in the film Bridget Jones or The Inbetweeners both have extream social conflicts as does our film with Dave / Tarquin

There is commentary at the start over the scene this is something that we thought was an innitave way that  we are able to be showing our main protaganists at the beginning of the film.   . There are two ways in which things are funny such as soical humor which is typically British.This  is funny becasue it offers the extreems of soical classes.    Our film is situation comedy mainly with some gags our film is the extreems between social classes which is the main storyline this also is social comedy. Things which are funny in our film are Tarquins well spoken accent is the extreem in contast  the way in which Dave is speaking with slang. This is suggesting conflict between the characters.There is little conflict between our characters at the start we think this made the characters funny becasue it states what the characters are going to be like at the opening. comerdy is very subjective so we wernt planning on trying hard to make it funny .We tested it on some groups of our target age 15-24 to gage an reaction it went well it was also very usefull. We wanted to stick to the conventions of our genre beacuse then our target age group are pleased with the film. Our script is in the first person this is  helping the veiwers to feel more involved in the film

This is not normal for our genre although we studied the film Bridget Jones which has talking over the scene. this is in the first person as it is adressing us . We even made the veiwers more involved like when Tarquin is looking in the mirror it is like he is adressing us as the people he is talking about. The music is typical of comedies there are two songs both quite jolly Tarquins character has  sexy music more typical to his character wheras Dave has something more funny showing the unique yet clashes in their personalitys.  Conventions of the genre are gags or jokes this is typical of comedy it is often with the characters laughing or has laughing veiwers we are challenging this by not putting in any laughing from viewers. we thought that our veivers are able then  to be laughing when they want when they think something is funny.

The soical groups we are portraying in our product in our opening are very extreem from each other. Tarquin is upper class reresenting the group ABC1 whereas Dave is struggling living on benifits representing the group C2DE both lives we wre trying to make as extreem as possible as that is what our film is mainly focused about. tarquin we dressed well in an suit using the tie for editing connotating weath power ect we have also been reflecting this in his job being the boss . in constrast Dave is dressed in an sleeping bag which connotates homelessness. this has also been reflected in his job as he is an cleener for Tarquiin suggesting he is lower status than Tarquin .

                 The colours of Daves room is white dingy whereas Trarquins room it is painted in orange connoting happynesss , power , money. the social groups are quite obious as in we are using sterotypes to enhance our point.ie making their jobs very differnt .Another way we are emphasing the socal class differnce is the accents of Tarquin is well spoken in constrast to Daves quoloqual speaking slang.

Twenithcentry fox also make similar films to our company as they make the simpsons. We got some of our inspriaption from the clothing scene in an episode of the simpsons this is why we think these companys are the best to take our product to. We would hope our film would be appealing to these sorts of companies in turn would be shown in the mulitplexes.

　
Our ilm in my opinon is aimed at the majority ABC1 or C2DE groups it will have an skeww of C2DE due to our majority target age of 15-24 this is the most popular age to be visiting the mulitplexcinemas so it will be benefitting  our profit . Another benifit will be our classification of 12 beacuse this is atrrating the most popular age range to be be visiting the cinema , it is also the mosr popular classifcation . Our film has swearing this is why we have rated it 12 . We would take our film to 20th Century Fox or Working Title as both of these companys have already been producting films that we aspire to be as succsessfull as . Also films that are silimlar to ours an example is Bridget Jones from Working Titles it made $281929795 in the box office . Both distribution companies have produced films that we could see our own fitting in with . We  would love to see our film in the multilexes beacuse we feel our film could be appealing to lots people in turn making us the most profit .

Our target audience is ages 15-24 so mainly from reaserching we discovered that our age range will be using the internet . We would have been avetising on social networking sites an example would be Facebook or Twitter

Becasue we think that is where our target age is. More than 750 million users use Facebook 50% of users log on to Facebook in any given day the Average user has 130 people which they are posting to. This means we have the best effichant way of reaching our target market. Twitter is also very effichant to be advertising to our target age because 175 million use twitter majortiy are of our target age . billboards , boards in cinemas,, street furniture,, magazines,  conjoining with companys such as Coka Cola or Macdonalds  the reasons why we have chosen these companies is beacuse our target market 15-24 are most likely to consume these products

To put our posters up in their  companys .Or give special offers giving away  prizes this would generate popularity for the film. not only for our target market but for the people eating or drinking the product.

We got feedback from doing our questionnarres at the start of the marketing that 15-24 year old males mainly were our target age as they enjoy watching comedy films. In order to be reaching this age we made the film based on the ansewers. Another way to attract our target age group would be our distribution company . This would give the film status before even being shown becasue  use the company would have other films of this  similar genre creating an fanbase already.
Our target age group is 15-24 from doing our questionnarres we learnt that this is our best target age our reasoning for this is out of forty questionnarres 70 percent of 15-24 said comedy was their favioute genre to go see at the cinema mainly males said this so we are targeting our comedy at male 15-24 with an skew of females . Half of our production team are males. In this genre this gave us an advantage to get an balance between what men enjoy but also having an female opion which is usefull. We felt this would be easy becasue being the same age as our target age makes it easyer for us to relate to our target market.

Editing. we are learning how to edit using the software final cut or sony vegus. In final cut we were editing quite an bit such as the part where Tarquins clothing flys backwards i think this scene was the best becasue is was innitive there was little continuitys errors as well.

Mostly half of the production team were editing whilst half were writing scripts ect we used each others talents effectivly such as the boys editing skills. We relsied after our first draft sony vegus was more productive as it was quicker at editing it produced the same effects in less time.The transitions we think are cleaner than our first draft using final cut. Another technology we are learning how to use are the cameras they are hd cameras which are very easy to use. They capture your footage well. We were always using our tripod in our

filming for long shots this made out shots without shaking. Making it look more professional.
Our progression is remarable really from our first prolimanary we made little continuity errors like when the suspect was throwing the iterrogator in the corner. we also went against the conventions of the 180 degree rule. Which is staying to the side of the camera that you were originally on giving it continuitly.Whereas in the new film opening we are sticking to it. Becasue it has continuity. Something i really liked about our prolimanary is we made the crime scene ittrigation quite funny playing to our strenghts. This is why we have chosen to do the comedy genre for our main task. The editing in this prolimany was quite basic we were cutting it too much making it seam jerky. Whereas in our main task we have smooth transitions between the shots making it a lot easyer to be watching. Something we have been learning is planning we were rushing our plimanary task so it was basic without mise en scene whereas our main task is thought about carefully timetableing imortant filming to do ect .